ISC467 : Food Product Development and Innnovation 3 (2-3-4)
Prerequisite : Have taken ISC 266 or ISC 370 or ISC 390
Concept and principles of product development. Food product development process in accordance with target market and consumer needs. Food innovation. Generation and screening of new product ideas. Defining and testing product concept. Prototype development using appropriate formulating techniques, processing and packaging. Product testing, Consumer testing. Tools for consumer testing. Shelf life evaluation. Statistical analysis. Market testing and new product launching. Field trip